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Vitrue Newsroom
Contact for Press Inquiries
Archives 2010 Press Releases Press Coverage |
March 01, 2010
Vitrue Research Shows 110 Times Greater Reach of Facebook Fans Through Their News Feed
January 05, 2010
List Represents Mix of Blue Chip Brands, Across Multiple Industries, as Social Media Adoption Goes Mainstream
iPhone reigns supreme again for the second year in social media management company Vitrue’s annual ranking of the most social brands. The Vitrue 100, which annually ranks the most social brands, has iPhone retaining the No. 1 slot followed by Disney, CNN, MTV and the NBA rounding out the top five.
Vitrue measures a brand’s “share of voice” daily to capture what is being most talked about on the social web. Each day, Vitrue analyzes online conversations on a variety of social networks, blogs, micro-blogs, photo and video sharing sites.
Read More >January 07, 2009
Top Private Technology Company for Performance, Innovation and Global Strategy
Atlanta, Georgia January 22, 2010 - Vitrue, the leading social media management company, announced that it has been selected as a winner of the Red Herring Global 100 Award, which recognizes the leading private companies from North America, Europe, and Asia.
Red Herring's Global 100 list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Google, Yahoo, Skype, Netscape, Salesforce.com, YouTube, and eBay would change the way we live and work.
Read More >
"REVEALED: The 100 Most Social Brands of 2009"
Mashable - January 4, 2010

"iPhone Again Top Social Brand In 2009"
MediaPost - January 4, 2010

"Socially, Domestics Moved Down, Imports Up"
MediaPost - January 4, 2010

"Apple Dominates Social Brand Ranking"
Adweek - January 3, 2010

"Power to the People: How Social Media Is Changing The Rules of Business"
Digital Media Buzz - December 1, 2009

"9 Top Companies That Provide Facebook Page Management Tools"
Inside Facebook - November 30, 2009

"Think Global. Act Local. Go Social."
MediaPost – November 5, 2009

"2010 Survival Guide: CMOs"
MediaPost - December 1, 2009

"Cincinnati, Boise State, TCU not generating online buzz"
USA Today - December 4, 2009

"Vitrue's FMS Puts Social Media To Work For Larger Brands"
MediaPost – November 4, 2009

"Talk Back"
QSR – October 1, 2009

"Marketers Need To Scale The Wall"
MeidaPost – September 18, 2009

"Facebook wall posts shine on click-through rate"
Adotas – September 14, 2009

"Primetime On Facebook Is Monday To Wednesday"
Silicon Alley Insider – September 10, 2009

"Tuesday Tops for Facebook Brand-Page Clicks
"
Marketing Charts

"Vitrue SRM Debuts"
WebNewser – August 11, 2009

"Ford Revs Up Social Media Efforts"
MediaPost – September 9,2009

"New Reports Suggests Tuesday And Wednesday Are Best Days To Post On Facebook"
AllFacebook – September 9, 2009

"Report: Tuesday Super For Facebook Brand Pages"
MediaPost – September 8, 2009

"Vitrue Rolls Out One-Stop-Shopping Social Media Planning And Metrics Tool"
MediaPost – August 11, 2000

"Tuesday Super For Facebook Brand Pages"
MediaPost - September 8, 2009

"Online chatter trends don't follow polls"
USA Today - August 28, 2009

"Facebook's Click-Through Rates Flourish ... for Wall Posts"
Advertising Age - August 13, 2009

"With Twitter's Arrival, NFL Loses Control of Image Game"
The Washington Post - August 2, 2009

"Why Fashion Brands Need Facebook"
MediaPost - July 24, 2009

"Top online sports figures have individual flair"
USA Today - July 16, 2009

"Social media's top restaurant players"
Nation's Restaurant News - July 8, 2009

"Speak The Language Of Our Next-Generation Core Consumers"
MediaPost - June 11, 2009

"Marketers continue to fall into gender-stereotype traps"
PRWeek - May 21, 2009

"Top 100 Social Brands: iPhone Ranks #1"
MarketingVOX - May 8, 2009

"Word Of Mouth Goes Far Beyond Social Media"
MediaPost - May 6, 2009

"Automakers thrive on social networking's 'Internet chatter'"
Las Vegas Review Journal - May 1, 2009

"Oprah, Ashton fail to make celebrity Twitter top three"
PRWeek - April 29, 2009

"WWD List: Top 10 Social Brands of 2008"
WWD - April 23, 2009

"Pizza Hut 'Twintern' to Guide Twitter Presence"
MediaPost - April 21, 2009

"Getting social: Some of area’s biggest firms dive into Web networking"
Columbus Business First - April 17, 2009

"TNT gives Charles Barkley an online platform"
USA Today - April 16, 2009

"Domino's changes up online strategy following video prank"
PRWeek - April 16, 2009

"Ford Tops 'Social Media Index' In Q1"
MediaPost - April 15, 2009

"Pfizer Top Pharma Social Brand"
MediaPost - April 15, 2009

"CEO involvement buoys Ford's social media drive"
PRWeek - April 15, 2009

"MTV Builds Viral App for New Reality Show"
Inside Facebook - April 9, 2009

"Pay-what-you-want rewards operators"
Nation's Restaurant News - April 6, 2009

"Firm Faulted With Targeting Pharma Ads At Survey Respondents"
MediaPost - March 27, 2009

"Social Buzz"
CNN.com Live - March 27, 2009

"Vitrue helps firms use social media marketing tools"
Atlanta Business Chronicle - March 20, 2009

"For 'Social' Buzz, NBA's Above the Rim"
USA Today - March 6, 2009

"Watchmen Facebook Application Sees Heroic Growth"
AllFacebook - March 5, 2009

"Smart Marketing In Tough Times"
American Express Briefing - March 4, 2009

"Marketers Praise Skittles' Gutsy Site Move"
MediaPost - March 2, 2009

"Freebies + Social Media = Hot Restaurant Strategy"
MediaPost - February 26, 2009

"Can MTV Get Its Groove Back?
"
Broadcasting & Cable - February 23, 2009

"Did the Super Bowl pay off?"
PRWeek - February 17, 2009

"CNN, MTV Rank Among Top 10 Most Social Brands"
Multichannel News - February 11, 2009

"Denny's Free-Breakfast Super Bowl Ad Scores"
MediaPost - February 6, 2009

"Five easy Apple charts"
CNNMoney Fortune - January 30, 2009

"The Most Social Brands of 2008"
Advertising Age - January 29, 2009

"Growing Up Social"
MediaPost - January 27, 2009

"Donut Chains' Inauguration Promos Generate Buzz"
MediaPost - January 27, 2009

"Hero Pilot a Huge Hit on Facebook"
11 Alive - January 24, 2009

"Incident Sends Airline's Social Media Index Soaring"
MediaPost - January 18, 2009

"Vitrue's New Tools Help Brands Integrate Social Media"
MediaPost - January 9, 2009

"Technology Marketer Of The Year: HP"
MediaPost - January 2, 2009

"VivaKi Has A Lot Of Nerve, New Center Cuts 'Preferential' Deals With Preferred Social Media Suppliers, Unveils Toolkit
"
MediaPost - December 18, 2008

"Publicis Links With Social Media Vendors"
AdWeek - December 18, 2008

"Kmart Harnesses Power of Influential Bloggers"
MarketingVOX - December 18, 2008

"Twitter Breaks News of US Airways Crash, Pilot Gets Facebook Fame"
MarketingVOX - January 20, 2009

"VivaKi Bets it Can Make Social Media Scale"
Advertising Age - December 16, 2008

"Kmart Enlists Bloggers To Get The Good Word Out"
MediaPost - December 11, 2008

"Five Thoughts: A bunch of what-ifs"
FOXSports.com - December 5, 2008

"Online Buzz About Motrin Ad Already On the Wane"
MediaPost - November 20, 2008

"Dunkin' Donuts Goes Twitter"
MediaPost - November 3, 2008

"Tina Fey Leads In Unusual Poll" (video) - (print)
11 Alive - November 2, 2008

"New tool tracks brands on social network sites"
Atlanta Business Chronicle - October 31, 2008
Forbes.com: "Tina Fey For President!"
Forbes.com - October 16, 2008

"Case Study: The Flavor of Philanthropy: A Spunky Brand Goes Social in the Name of Peace, Love and Ice Cream"
PR News Online - August 11, 2008
(subscription required)

"Imagine Ben & Jerry's Jumping Into Social Media"
MediaPost - August 6, 2008

"Ben & Jerry's Imagine Peace Online"
Fast Company - August 5, 2008

"Ben & Jerry's Preaches Peace, Love And Ice Cream"
Brandweek - July 28, 2008

"Social Media For Restaurants: Video Communities"
Running Restaurants - February 6, 2008

"Vitrue Selected to TechJournal South's Tech 50"
TechJournal South - June 6, 2007

"Online Ad Creation Blooming, Agencies Catch On"
Atlanta Business Chronicle - May 11, 2007

"Digital Dealmakers: Reggie Bradford"
TVWeek.com - March 5, 2007

"Vitrue Selected to the Business 2.0 Next Net 25"
Business 2.0 - February 23, 2007

"Vitrue: User-Generated Ad Video Gets New Investors"
Tech Crunch - November 27, 2006

"Is User-Generated Advertising Safe?"
ClickZ News - November 9, 2006

"Vitrue, Friendster Team on Contest for User-Generated Political Ads"
itvt.com - November 6, 2006

"Sites Let Political Junkies Post Video"
USA Today - October 19, 2006

"Denuo Makes Bets on User-Created Ads"
AdWeek - July 27, 2006

"Social Networking Validated"
Atlanta Business Chronicle - May 8, 2006

"Marketers Tap Into User-Generated Ads, Plan To Take Them Offline"
Media Post - May 8, 2006






